NIAHC Premiers It's Natural Health Care and Balanced Living Website

June 9, 2009

NIAHC, The National Institute of Alternative Health Care announces today the first nationally coordinated alternative health care website, The Alternative Health Connection (www.althealthconnect.com).

The Alternative Health Connection was launched on May 26th in Santa Cruz County located on the central coast of Northern California, and it is now positioned to be the single point of destination for people who are seeking a path to radiant health. For the first time ever, visitors can search for alternative health care professionals, wellness centers, schools and earth conscious businesses based on geographic location, all in one place! They will even find Wholessence, our online e-zine which is filled with topics ranging from alternative therapies, to live interviews with our practitioners. It is a social live magazine where the public can interact with our wellness community and find more information on health conditions, nutrition, tips on living green and other solutions for attaining balance for mind, body and spirit... that's self-care!

President and founder, Tricia Hancock, a clinical hypnotherapist, business coach, yoga instructor and entrepreneur, observed the rapid growth of the industry and yet saw how fragmented the information on the internet was and committed to creating a cohesive borderless wellness community.

"In my own practice, I found it difficult to find a professional network of quality referrals for my clients. I met many educated, caring alternative health practitioners who were struggling to grow their practice and in need of proven marketing strategies. The watershed moment in committing to build this website came from a meeting with a lovely elderly healer who told me 'We lose an extraordinary number of gifted healers every year because they don't know how to market or build their practices.' On the public side, our market research revealed a real craving for a one-stop online wellness resource that they could trust. We simply had to provide the platform to do that."

The site is designed to bridge the public to local, qualified health practitioners, a full library of educational information, and earth conscious businesses; while at the same time offering unparalleled marketing tools that support the alternative health field.

Practitioners and earth conscious businesses are invited to join a professional community that provides them with strategic marketing tools, localized client leads and the opportunity to publish articles. Our technology platform along with local, regional and national advertising will elevate The Alternative Health Connection to top ranking on all of the major search engines, resulting in unrivaled exposure for our members.

The Healthy Marketplace is dedicated to providing visitors with top quality green goods, yoga studios and people who are passionate about health and wellness. In this section, you'll find restaurants and health food stores that support your journey in sustainable living.

We have been so well received here in Santa Cruz County, that we're excited to say we are now spreading throughout the entire state ready to go national. NIAHC was founded by a group of alternative health care and marketing professionals who are fiercely devoted to servicing the long-term needs of the public and its members with the highest degree of integrity and trust. For more information please call 1-800-670-1980.

SOURCE National Institute of Alternative Health Care